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Research reports

How to commission research (Russian)

This set of three Guidelines deals with issues which need to be considered when commissioning a marketing research project. Such projects may be carried out by a variety of organisations ranging from individual researchers or consultants to large...

Catalogue: ESOMAR Codes And Guidelines
Author: ESOMAR B.V.
June 15, 2010

Research reports

Global Market Research 2009

Global Market Research 2009 is the 21st annual industry study undertaken by ESOMAR and the 4th to be developed in cooperation with KPMG Advisory. The latest edition provides a comprehensive and authoritative assessment of the sector's global...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 16, 2009

Research reports

26 questions to help research buyers of online samples

The new revised 26 questions are not a summary of the ESOMAR Guide to Conducting Research on the Internet or a substitute for reading it, since it covers a much broader area than sampling, but all online sample providers should be able to answer...

Catalogue: ESOMAR Codes And Guidelines
Author: ESOMAR B.V.
June 15, 2008

Research reports

Global Market Research 2007

Global Market Research 2007 is the 19th annual industry study undertaken by ESOMAR and the second to be developed in cooperation with KPMG Business Advisory Services. The latest edition provides the most comprehensive assessment yet of the sector's...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 17, 2007

Research reports

ICC/ESOMAR international code (Japanese)

The ICC/ESOMAR International Code on Market, Opinion and Social Research and Data Analytics, which was developed jointly with the ICC (International Chamber of Commerce), sets out global standards for self-regulation for researchers and data analysts...

Catalogue: ESOMAR Codes And Guidelines
Authors: ESOMAR B.V., ICC B.V.
June 15, 2007

Research reports

Global Market Research 2005

At the outset of this year, our aim at ESOMAR was to build on the success of the report and to improve in areas such as reliability of information and the depth of analysis. We have focussed on more robust data collection processes and brought a more...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 1, 2006

Research reports

ESOMAR Annual Market Study 2004

This report, that covers the 2004 market statistics, is the 17th report published by ESOMAR, but the first conducted in cooperation with EFAMRO. It is based mainly on information supplied to us by national market research trade associations, as well...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 1, 2005

Research reports

ESOMAR Annual Market Study 2003

This report, which covers the year 2003, is the sixteenth published by ESOMAR, is based mainly on information supplied by national market research trade associations, and on estimates provided by ESOMAR representatives and other informed sources. We...

Catalogue: Global Market Research
Author: ESOMAR B.V.
September 1, 2004

Research reports

ESOMAR Prices Study 2003

This fifth study has again been conducted on a worldwide basis and brings the series up to date. The aim of the Prices Study is to provide an indication of the relative pricing of a number of different types of research project at different levels: -...

Catalogue: ESOMAR Global Prices Study
Author: ESOMAR B.V.
September 1, 2003